Application Study On Intelligent Electric Power Marketing Information System In A Power Enterprise

Power, now playing an important part in our production and living, is an indispensable energy source. In the past several decades, as our country developed quickly, power industry expanded unprecedentedly. Before we realize the marketization and the strip of dispatch from transmission, the power market is changed into a buyer's market. At this special time, power enterprises have to make the information based idea of marketing true, to adapt to the environment and to keep the advantages. This is not only a transformation of information exchange, but also a transformation of our mind, a big step of source management.Smart Power Grids is an important power strategy in recent few decades. Now, the construction of Smart Power Grids is in a special time, so as the smart marketing. The power smart marketing born at the same time with Smart Power Grids is a complex systematic project, which connects all departments, considers all kinds of risks and has high-level reliability. To evaluate the smart marketing system, we need both theoretical and practical support.This paper firstly introduces the background, meaning and application of electric power smart marketing information system based on Smart Power Grids strategy. Then the structure, the features, the functions and the applications of this system in power enterprise A are described in detail, the process is designed carefully after analyzing the present marketing situation. A comprehensive evaluation of this system is presented; some proposals and the outline of future plan are showed in the end of this paper. The author believe this application article can play an active role in the constructions of Smart marketing information system, and any feasible suggestions will be accepted as well.