Study On Competitiveness Evaluation Of Automotive Manufacturing Industry Listed Companies Based On E-topsis

Automobile industry plays an irreplaceable role which is called the industry of the industry by Peter Drucker. Now with the continuous improvement of people's income in our country, the car has gradually become the essential of transportation.In addition, foreign auto makers are exerting their efforts to Chinese market as their important source of sale which stiffening the competition.In this background,automobile industry's capacity of profiting and the ability of future development depends on the competitiveness of the corporation. Therefore, the competitiveness of the automotive manufacturing industry listed companies in China evaluation is particularly important.Firstly, this paper introduces the relevant theories of competitiveness and several common methods to evaluate enterprise competitiveness. Secondly, it points out the problems in the automotive industry in our country at present stage, and builds including debt paying, operation, profitability, development ability 4 level 10 evaluation index of competitiveness evaluation system. Thirdly, it evaluated 22 vehicle manufacturing listed companies' competitiveness in Shenzhen and Shanghai based on E-Topsis method and the dynamic evaluation method respectively in 2014 and from 2010 to 2014. Then compared it with factor analysis method, and puts forward related suggestions to improve its competitiveness. Finally it is concluded that the comprehensive competitiveness of the three companies in the national top are jiangling automobile, yutong buses as well as Changcheng buses, and shuguang,yaxing, jinbei automobile are low-ranking.