Analysis On The Influencing Factors Of Rural Residents' Human Consumption In Collective Forest Area Of Zhejiang Province

The paper takes Collective Forest Area of Zhejiang Province as an example,based on the survey data of farmers,and in the analysis of Zhejiang Province counties household human consumption expenditure characteristics,different characteristics of household human consumption expenditure differences,and focuses on the analysis of determinants affecting the human consumption expenditure in rural areas with econometric model.The results showed that(1)From the point of view of human consumption characteristics,human consumption accounted for a higher proportion of the income of the farmers,household expenditure burden is large,and there are huge differences in human consumption expenditure level and structure among regions;the frequency of consumption of high,consumption expenditure are presented in the form of currency trend;consumer for their core relatives and friends,human consumption scope gradually expanding.Specifically,human consumption expenditure counts for 14.6 percent of per capita disposable income;45% of households believe the pressure on human consumption is great,and economy pressure is the biggest in Longquan county.frequency of 15.7,and non-New Year's frequency of 4.9 times,non-New Year-type human consumption in cash mainly as high as 97.37 percent..Circle of friends of the industry sector spending an average of 947.4 yuan,compared with peripheral relatives(682.6 yuan)and neighbors(353.9 yuan),human consumption spending high,consumption is more used in friends in Linan while more in core relatives in Kaihua and Yongkang county.(2)There are big differences in human consumption among different characteristics of household.As the number of relatives and friends farmers contacting in Spring Festival and the helping-villagers in weddings and funerals increases,the human consumption increases.The level of families participating in the organization is higher by 2376 yuan than that not.The more income level,the more human consumption and its breakdown expenditure;Family size of the population increase,total human consumption expenditure will increased first and then decrease;difference of human consumption level between whether cadre family reaches 1865 yuan;the proportion of children to school,the elderly proportion and human consumption expenditure level had no obvious trend relational;variation of family or household health,human consumption expenditure level reduced.The family decision maker is the male,the head of household has the religious belief human consumption expenditure level is relatively low;the education degree of the head of household increases,the human consumption expenditure level assumes the upward trend.(3)The econometrics model results show that the social capital,economic factors,family structure and household characteristics have significant effects on human consumption expenditure.Specifically,the family network and social network capital in the factors of social capital has significantly positive impact on human consumption,that is,the network becomes wider and human consumption expenditure level will be higher,but economic organization network does not play a significant role in human consumption expenditure.The level of family income has a significant positive effect on the level of human consumption,but the structure of income sources has no significant impact on human consumption.In the family characteristics and the individual characteristics of the household,family and household health status,the degree of education of the head of household,the household religious beliefs have a significant impact on the level of household consumption expenditure.