Research On Evaluation Indicators Of New Product Development Project Of Jilin Mobile

This paper based on the theory of knowledge management of the current era of investment projects, combined with the actual development situation of Jilin Mobile Corporation, research and analysis of the project early in the construction and implementation process of each stage of the post evaluation, and is expected to set the project results were compared, by comparison, the test content of the original thinking rationality decision project, determine the operation situation of the project and deviation set a goal of project management, learn from the experience of success and failure, analysis the problem, find the corresponding measures, as the reference for the further implementation of the project, to improve the overall management level. Comprehensive evaluation of the project content summary of experiences and lessons of evaluation according to, and puts forward some effective measures for improvement of the project. This paper from the research background of the project, the implementation of each stage, the actual operation to study; comprehensive analysis of the project implementation process, received the expected return, impact, sustainability goals and evaluation of implementation of the evaluation conclusion, and finally summed up after. Puts forward the constructive proposal has far-reaching meaning for the future of Jilin mobile after the conclusion of the evaluation of new product development project investment, construction, management decision, the enterprise development process.Through the research, we can see that the new product post evaluation can be convenient for enterprises to subsequent work benefits. Can consider the characteristic factors of new product development, project technical factor, product factor, market factor, competition factor, the enterprise market can, sales ability, management ability, production capacity, capital formation ability and strategic consistency. More scientific for the next step in the development of enterprises. On the new product development departments should focus attention to assess the two part of the supervision of the evaluation on the top of the implementation of the project and the possibility of implementation, the specific implementation continues, nature can only do the surface Kung Fu and neglect and center. For some not especially large enterprises, should make its management intensity is strengthened, since this development can promote new products smoothly, and can guarantee the reliability.