Research On The Planning Of O2O E-Commerce Wiki Company

After the retail stage to the physical retail chains represented by electricity suppliers and to the representative of the virtual retail stage, is accelerating to enter the retail O2O as the representative of the actual situation integration phase, the transformation of Chinese commercial enterprises just beginning. The full impact of e-commerce in traditional commercial wave of e-commerce is not possible to subvert all commercial activities; traditional business e-commerce and integration will be the main trend of the future development of e-commerce and business enterprise transformation. In this commercial enterprise transformation process, the wiki as the company has nearly six decades old tradition of commercial enterprises to the advantages of the existing line basis, choose fresh products as performed O2O e-commerce business transformation of a breakthrough, a good grasp of traditional business balancing business transformation and, at the same time avoiding the risk of disruptive transition, so that the advantages of traditional enterprises to play; to customer demand-oriented, reasonable design value delivery path; through system planning and step by step, the introduction of key talent, and successfully advance O2O e-commerce business model transformation.This paper introduces the purpose and significance of research and application of domestic and foreign research ideas, methods and innovations. The second chapter of the current domestic O2O e-business models are introduced, and Jingdong and Suning O2O mode electricity supplier as a template for analysis, combined with agricultural ecommerce model theory, these theories are the cornerstone of building e-commerce company wiki on this basis, the company’s e-commerce model for wiki made a choice, that is integrated O2O mode. The model is conducive to the promotion of agricultural commodities trading and retail trading combine, reduce transaction costs and make a profit all parties involved in the transaction. The basic situation Wiki companies analyze the business environment and product demand for electronic commerce chap. Highlights Wiki company profiles, demand for the development of the macro-environment, industry environment, competitiveness, business value analysis and company wiki agricultural ecommerce system analysis and proposed operational objective. The fourth chapter focuses on Wiki O2O E-commerce Company planning proposals, while promoting the desired application of e-commerce tools Wiki Company to expand the market, to provide a reference for the Theory and Practice of similar enterprises in the implementation of ecommerce.