| With the development of the Internet, the traditional enterprises are actively carry out the transformation of the Internet, at the same time, the marketing strategy of these enterprises began to change with the transformation. Especially for the key accounts marketing has changed a lot.The ABC real estate appraisal data center is the enterprises about the transformation of the Internet. There is a new business model based on real estate valuation professional technology, combined with big data, cloud computing and the Internet.on this background, this paper discusses the marketing strategy of the ABC real estate appraisal data center by using the related theory.Firstly, this paper introduces the business situation, core value and business types of ABC real estate appraisal data center.Then, this paper analyzes the current real estate appraisal data market size, and the user market segments.Through the analysis, we find out the problems in the development of its business combined with the company’s current situation of resources and business situation. |