| In recent years, the rapid development of the domestic economy, people's consumption level has been greatly improved, the food and beverage industry has become an important pillar of the GDP industry. As a labor intensive industry, it has the characteristics of low entry threshold, flexible management and rapid return on investment, which has great development prospects in the current society.2015 domestic food and beverage revenue exceeded 3 trillion yuan, an increase of 11.7%. Catering business development to a certain scale will be the way to the chain. Throughout the current market share of the larger food enterprises. Such as McDonald's, Pizza Hut and other chain development. The reason is these enterprises adopt the mode of chain operation, using a unified logo, unified procurement, processing, distribution, service standardization, factory production, management standardization, sharing its brand value and scale effect. Therefore, the chain management has become an important mode of catering industry, the development of chain management is an effective way to improve the economic efficiency of the catering industry. In the face of the fierce competition in the market, we must constantly improve the existing operating conditions, make full use of resources, more rapid scientific optimization of the internal management of catering enterprises. The sustainable development of food chain cannot be separated from the logistics distribution, which is becoming one of the important factors restricting the development of food chain and core competitiveness.Based on the research of catering chain enterprise logistics distribution, combined with the characteristics of small and medium-sized catering chain enterprises, the existence of WH coffee logistics development problems in the analysis, and explore solutions to the domestic small and medium-sized catering chain enterprise logistics distribution development gives the enlightenment. |
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