Research On The Subject Of The Dissemination Of American Core Values

The core values of a country in the long term in the process of governance through the accumulation of experience and cultural accumulation,it is a country's ideology plays a leading role and norms.The main body of the core value communication is the most important factor of the core values,which determines the effectiveness of the core values,and it is of great significance to the study of the core value of the communication.The United States as the world's largest immigration country,although the value of diversity,but it has its distinct core values.Although the United States government has clearly put forward the core value of their own country,but individualism,freedom,equality,democracy,rule of law has been engraved in the hearts of people,the core values in the dissemination of the main values play an important role in the process of communication.In the first part of the American core value dissemination main body is divided into three categories,including group communication subject,mass communication and interpersonal communication between the main body,analyzes the main transmission and dissemination of the foundation for the formation of inter subjectivity.Then through the positioning of government,religion,mass communication of different transmission part,analyses the main characteristics of the main transmission way of running and running,and then analysis the core values of the main transmission function.Through the core values of the United States to promote the main body of the constant debugging and efforts to promote the core values of identity,shaping the sense of citizenship,and promote social integration and social order and play a positive role.However,there are some negative effects,such as the conflict of the value orientation of the main body of the communication,the dispersion of the main structure of the communication,the lack of the social responsibility of the main part of the transmission,and the inadequate reflection of the subjectivity of the audience.In view of the core values of the spread of the main structure,this paper shall adhere to the dominant position,the party and the government in the public communication in interpersonal communication,strengthen the leading role of the main body,enhance the guiding role of the mass media to consolidate the role of the main channel subject of group communication,the socialist core value to establish full combat,creativity,communication ability the concept of communication subject structure.