Research On The Factors Restricting The Internationalization Of Martial Arts From The Perspective Of 7W

The communication of culture has been accompanied by historical development.Today,cultural diversity has become the trend of international development.The state strongly supports the promotion of the development of cultural industries and the dissemination of cultural exchanges.Facing the new opportunities,how to find and solve the problems encountered by Chinese Wushu in the process of international communication,is the present situation of the long-term development of Wushu.This study uses the research methods of literature,expert interview,logical analysis and comparative study,through the perspective of communication,to use the basic principles of Wushu,combined with the knowledge of communication,to the 7w communication model as a blueprint.This paper studies the propagation of Wushu at present,and analyzes the influence of various stages of communication activities on the whole process of communication.Through the finishing research of the communication process,explore its restricting factors,and draw the conclusion as follows:1.At the level of disseminator,the management of organization communicators is lack,which makes the international personal Wushu disseminators and the good and bad are intermingled,the regional development imbalance.The lack of high level talents is the key to restrict the internationalization of Wushu.2.The content level,from the martial arts itself,cumbersome technical content and profound theoretical connotation,restricting the process of the internationalization of Wushu.3.The objective level of communication,through the analysis of the two factors of development,the negative factors in time and contingency will restrict the internationalization of Wushu.4.At the level of communication channels,there is a gap in the national communication capacity compared with the developed countries.The current popular film and television martial arts,some of the film is divorced from reality.These factors have a certain obstacle to the internationalization of Wushu.5.The dissemination of the audience level,for people from different regions,the process of Wushu communication ignored personal differences,social class background and personal psychological characteristics,will restrict the internationalization of Wushu.6.At the environmental level,the social environment is analyzed,the difference of cultural difference,the difference interpretation of " secondary code" of Wushu in the process of communication,and the transformation of western culture,and the competition from outside martial arts,is the factor of restricting the internationalization of Wushu.7.At the level of communication effect,the establishment of feedback mechanism,because of the complexity of the research methods,difficult to obtain timely and effective feedback information,is the factor restricting the internationalization of Wushu in this stage.