Research On The Development Strategy Of Postal Express Delivery Business Of Baotou City Post Bureau

Baotou City Post Office on October27,1998listing an independent operator for the three central office. Main business activities include:letters, parcels, remittance, press release, express mail, postal advertising, postal etiquette, postal savings, stamp collecting, postal and other newspapers and audio books wholesale. GDP in recent years by observing the data, can be found in Inner Mongolia Baotou is the fastest growing cities in the economic one. In contrast, Baotou City, postal express delivery services has lagged far behind the pace of development in local economic development. Then look out, and even the national postal delivery services industry abroad, comparative analysis of economic development in the region and major national industry development trend, Baotou City, postal courier services and local economic development does not fit in with the advanced regions The gap is widening. With the reform of China Post Express Logistics professional come to an end, placed in front of Baotou City, the largest postal delivery service problem is how to develop.This paper describes the background of express logistics industry competition, respectively, from the external environment and internal environment analysis of two aspects of the competitive environment and the Baotou City Post Office express logistics business impact. Among them, the external environment, a detailed analysis of the four major international express logistics giant-known as the express logistics industry,"Legend," the specific circumstances and their development in China, then clearly the key state-owned and private domestic competitors of the situation; internal factors, by summarizing the existing header Courier logistics resources and capabilities, and then come to the Baotou City Courier Logistics competitive advantage. Through analysis of internal and external environment, combined with hard-ball strategy theory, the paper discusses the Baotou Courier logistics development strategy, namely to strengthen the postal courier logistics own advantages,'the use of its absolute advantage in selection pressure to force opponents. China Post Express paper also combine the logistics of the actual situation, make a little bit of accounting measures to safeguard the smooth implementation.