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Research On Business Process Reengineering Of Tour Ism Enterprises

Posted on:2018-08-06Degree:MasterType:Thesis
Country:ChinaCandidate:J X YangFull Text:PDF
GTID:2359330512494568Subject:Business Administration
Abstract/Summary:PDF Full Text Request
The travel agency's working efficiency is directly affected by the business process,China's current total of 17 000 travel agency,the number of travel agencies has resulted in the increase of the increasingly fierce competition in the industry,competition among travel agencies began to shift from the traditional price and service competition to the comprehensive strength and external competition,coupled with the impact of the Internet environment,a large number of travel agency have according to the current market demand,competitive environment analysis and the development of the Internet in the background of the travel agency business process reengineering.Through the business process optimization and reorganization,the use of modern management concepts and information technology,to promote the rationalization of travel agency business processes,work efficiency.D company in Jinhua as the earliest,the main domestic tourism business of the company,has accumulated a wealth of experience,at the same time,affected by the traditional experience,the business process is not reasonable design,problems such as low efficiency.According to the provisions of the relevant provisions of China's tourism industry and the city of Jinhua,combined with the company's current development needs and corporate vision,this research mainly adopts literature analysis,case analysis and empirical analysis to the business process reengineering,the study found that the core industry of D company service content for sales,procurement and payment,the business processes are different there are some problems;business process reengineering,should be customer oriented,information technology,high efficiency,low cost as the principle,choice of system reengineering methods,reengineering key business process reengineering;sales,increase sales management department director,and information system as the main mode of information management,simplify marketing department and financial department;procurement business restructuring,increase information system,change the traditional line information transmission mode,to establish Planning department as the main body,to the information system for multi platform information delivery system;payment process reengineering,cancel the market sector involvement,direct selection of information system and financial department to check the data,andaccomplish the collection list;based on key business reengineering,the company's overall business process in order to ensure the corresponding adjustment;to realize business process reengineering program,need to rely on the adjustment of the organizational structure,resources management and related information and personnel security implementationThis article is based on the theory of business process reengineering(BPR)as the leading travel agency,combined with the characteristics and the current status of tourism environment,business process analysis,the problems of the D and the cause of the problem,then according to the theory and analysis of the current situation,put forward the scheme of BPR of travel agency,and finally determine the security measures for the implementation of business process reengineering.The research can guide the business process reengineering of the case company,and provide a reference for the similar tourism company,has certain research value.
Keywords/Search Tags:Travel Agency, Business Process Reengineering, Service Quality, Work Efficiency
PDF Full Text Request
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