Research On The Core Competitiveness Enhancement Of The Group Insurance Channel Of China Life Harbin Branch

With the development of Internet + network and information technology,the global economy to digital,networked,information-oriented development,economic globalization leads the global competition,competition from local to global cooperation competitive era has arrived.Since countries to open foreign insurance firms to set up companies in the country,the insurance industry has basically the full realization of the outside world,only in the Harbin market,there is Sun Life Everbright Life,British Life and several foreign life insurance companies.Insurance single structure,anti-poor policies fluctuations,sales staff older,large wage gap between young sales staff incentives enough momentum shortage problems plaguing Kazakhstan sub group insurance channels,how to face more complex market environment,how intense competition to maintain the initiative,is a subject of the insurance industry,especially life insurance sub-group Ha channels need to be addressed.Based on this,from a variety of point of view,to put forward countermeasures against lifting points Ha group insurance channels and provide a theoretical basis and guidelines for the Division I continue to maintain market competitiveness.