Construction Of A Smart Property Service Platform For The Advertising Culture Industry Park

In recent years,with the further development of the Internet,the concept of the wisdom of the city by more and more countries in the world and the public gradually accepted and reflected in the daily life,become an indispensable part of people's lives.Wisdom park construction as an important part of the wisdom of the city,the country has been as much as to promote industrial upgrading,sustainable development,an important means to increase the attractiveness of the park.In this paper,JD property service company as the research object,combined with the JD property management company's existing management information system,from the wisdom of the city,the wisdom of the community to optimize the management information system.The final results(1)this paper analyzes the running environment of intellectual property management information system JD property service company,analyzed by the PEST method of the JD property service is facing the external environment of the company,JD property service company facing political and economic environment,social and technological environment.At the same time,this paper also analyzes the internal conditions of JD property service company by SWOT method,and analyzes the advantages and opportunities,weaknesses and threats of JD property service company.(2)based on the analysis of JD property service company internal and external environment,the property management information system JD current is analyzed in detail,including the property management system,video monitoring system,fire control system,video license plate recognition entrance guard system,customer service system,mobile security verification system.The system,based on the analysis of the existing problems,including the overall low level of management,property management companies lack of funds,lack of professional and intelligent equipment waste and low maintenance efficiency.(3)Aiming at the problems of JD property service company,this paper puts forward the main ideas,countermeasures and suggestions on the construction of the intelligent property management information system with the feasibility of advertising culture industry park.To solve the JD property management company and the advertising industry park is currently the main problems from the integration of the park service resources,dig deep and expand the wisdom of management and intelligence services,improve the overall management level,provide the integration of intelligent community information service platform,reduce enterprise funds,the establishment of professional talents and the establishment of maintenance management system of intelligent equipment level of to explore the park infrastructure to enhance the intelligence platform,data platform platform,wisdom Park Park intelligent platform management operation platform construction problems respectively,and each module based on the platform and function of wisdom Park,explore the future function of property services and enhance the Industrial Park Development direction.The JD property services company as an example,the construction of management information system of property service enterprise research park advertising culture industry,provide some countermeasures and ideas for the development of the property services company JD,the company's survival and development of great significance.At the same time,the study on how to promote the property services companies like JD such traditional property services company change management ideas and management tools,to strengthen the management and employees of the service quality and service concept,the transformation and upgrading of traditional property services business,occupy the market advantage,improve enterprise survival ability and profitability,will have great significance.