Luxury Fashion Industry Supply Chain Improvements

Luxury fashion companies face in today's market environment has changed a lot,behave more competition between enterprises and between enterprises within the enterprise supply chain management competition.At present,the luxury fashion industry has been the traditional supply chain information management model,the traditional way to look at the supply chain management information in circulation,in the face of fierce market competition and the enormous cost pressure,often feel unable to start,slowly shrinking market share,eventually it will be eliminated by the market.So,how in the supply chain management around the luxury fashion industry characteristics Expand supply chain control,by means of information transfer and sharing of information to improve the effectiveness of supply chain operations,a problem in today's luxury fashion industry stakeholders an important consideration.M is a company set research and development,production and global supply luxury fashion industry as one of the joint venture,with the increasing pressure of market competition,companies have to continue to reduce costs in all aspects of product development,production and so on.Technical innovation,excellent product quality and professional service makes M company has always been able to lead the industry in innovation revolution.Wherein M is excellent product quality to protect their company's leading position in the luxury fashion industry manufacturing base and guarantee the quality and the supporting parts are often excellent product quality and its product design,fashion,luxury goods closely related.Supply Chain Improvement for the study of the competitive service is a very important element.Companies provide faster and better products to transport and maintain healthy inventory and other aspects tend to rely more on their own power,which makes the enterprise supply chain functions required great attention.With the reform of the import and export of international cooperation for the luxury fashion industry itself needs to be improved qualities,gave birth to a substantial market demand for luxury fashion,in such a large market context,improve supply chain management to improve efficiency,to help companies improve market competitiveness,establish a brand image.In M's case,to the basic theory of logistics management,based on in-depth analysis of the current status of the supply chain,combined with the strategic analysis of the enterprise,for some weak resource integration,we put forward some proposals to improve supply chain management and improve response capabilities,and using the theory with practice,by data and examples to prove the text argument.