Research On The Development Strategy Of Community Bank Of Hebei Industrial Bank

With the continuous development of China's market economy,the improvement of people's living standards and residents' incomes showed a rapid growth,sustainable development has become the eternal power of economic development.A good development strategy has become a country or an enterprise to maintain a competitive advantage,the rapid development of the forward-oriented in a certain period of time.At present,the number of small and medium-sized enterprises in China has accounted for 99% of the total number of enterprises,which has vital function in promote the employment of our country and active market economy as well as promote the rapid development of innovation and entrepreneurship and technological innovation.Based on the above problems,we can find out that community bank plays a prominent role in easing the small and micro enterprise's loan problems as well as providing characteristic financial services for community residents.Therefore,researching on the development strategy of community bank has certain theoretical and practical significance.This article takes the industrial to the community bank of Hebei industrial bank as the research object.After summaring and analyzing the relevant theoretical analysis of community banks at home and abroad.First of all,elaborating the development status of community bank of Hebei Industrial bank,in addition,through the combination of worker interview and residents investigation to find out the problems exist in the development of the community bank of Hebei Industrial bank.Secondly,SWOT analysis was carried out on the community bank of Hebei industrial bank,finding their own development strengths,weaknesses,opportunities and threats,and through strategic matrix analysis to find most suited development strategy to the of community bank of Hebei industrial bank.Finally,providing srtategic suggestions for community bank of Industrial bank of Hebei,it can also provide some reference values for the development of other community banks in China.