Research On The Exploitation Of Sports Tourism Resources In Hebei Province

In the modern times,with developed economy,people have more holidays,as a result,in their leisure time,people can participate in various social activities.Sports tourism,in particular,has incomparable advantages in gaining spiritual and physical comfort.The traditional way of tourism characterized with its single tourism property has been far from being able to meet people's demand for the spiritual world with the improvement of their material life.Instead,people want to seek new way of tourism,the sports tourism is novel enough either in form or in content to be people's choice.In response to people's greater demand for sports tourism,the types of sports tourism as well as the number of tourism projects are increasing greatly.And all of these enriched the people's physical and mental life.Based on the investigation of the current situation of 11 cities of Hebei province,this paper further elaborate the concept of sports tourism,sports tourism resources and the development of sports tourism resources by using a series of method like the literature resources method,the logical analysis method and the field investigation method.In addition,this paper analyzes sports tourism in terms of the characteristics,the development principles,the present situation in Hebei Province,providing theoretical support for the development of sports tourism industry in Hebei province.Conclusion:.1.What kind of tourism people prefer relates to the local culture.Business exhibition on sports tourism reflects a wrong direction of development that the product emphasize too much on profession but neglect amature things.The development of sports events lack motive power.The development of sports training market is extremely unbalanced in that sports training threshold is too low,the level of coaches is not qualified enough.Adventure sports tourism is rely too much on natural conditions and the tourism product is not novel.The normative mechanism of participation in sports tourism is not complete yet..2.This paper analyses Hebei's advantages in developing sports tourism industry from seven aspects: the basic resource conditions,national policy,traffic location,history and culture,participating group,sports tourism market and the conduct of Olympic Winter Games.Exploitating products,marketing methods,management talent,infrastructure,development characteristics and air pollution are six unfavorable factors.Based on the basic situation of sports tourism.3 Hebei province should be under the framework of the coordinated development of beijing-tianjin-hebei agreement,grasp the law of development of sports tourism industry,cultivate elite management for the sports tourism development;The "sport +" highlight the characteristics of hebei road,strengthen the management of the atmospheric environment in hebei province for the majority of the people involved in sports tourism provides an ideal environment.4.Train of thought for the development of sports tourism resources in hebei province: giving full play to the advantages of beijing-tianjin-hebei region talented person,the use of resources to build the characteristics of hebei and expand the media..5.Ideas for the development of sports tourism resources in hebei province: "134" development ideas,the construction of sports tourism city and the development of economy.