The Research Of The Application And Development Of "Internet +" In Modern Agriculture

Since his first propose in 2015,it has been three years that the "Internet +" has been brought up consecutively in the government work report,which is showing that the significance of the concept,"Internet +." The essence of the "Internet +" is the optimal allocation of the resources,the circulation chain revolution,the reorganization of the supply chain,the optimization of the industrial chain and the redistribution of the value chain.2016,the Central No.1 document pointed out clearly that promoting vigorously the "Internet +" modern agriculture is crucial.March 5th,2017,the fifth meeting of the 12 th National People 's Congress opened at the Great Hall of the People in Beijing,and Li Keqiang made a report on his government work.Since then,the "Internet +" has been represented the development of modern agriculture in the new direction,the new trends,and the transformation of the agricultural development mode providing a new path/method.The document analyzes the role of "Internet +" in modern agriculture from the three aspects of the thick application of Internet technology,the development of intelligent agriculture,the development of Internet marketing,the development of rural electrician,using "Internet +" to promote the deep integration to the entire industry chain in agricultural,illustrating examples to demonstrate its importance in modern agriculture.And then from the same three aspects,illustrates the "Internet +" in the development of modern agriculture in the existence of the problem,that is,agricultural production processes,circulation and market links such as "Internet +" in the field of modern agricultural production problems,that is,The traditional agricultural management approach deep-rooted,the lack of specialized agricultural talents,the wisdom of agricultural penetration rate is low."Internet +" in the field of modern agricultural circulation problems,namely,rural Internet infrastructure is weak,rural Internet logistics integrity system is not perfect,low degree of standardization of agricultural products."Internet +" in the modern agricultural market link problems,that is,the implementation of policies is not perfect,the agricultural industry structure is not reasonable,the main scope of the main business.After learning from the experiences of the Internet in the modern agriculture in the developed countries such as the United States and Japan,the author puts forward some suggestions on the future development of "Internet +" modern agriculture: increasing financial investment,strengthening rural information infrastructure construction,logistics system construction,Highway Construction and innovation of agricultural management,extension of agricultural industry chain,improve the structure of agricultural information system to promote the structural reform of agricultural supply side,in terms of supporting the modernization of agricultural personnel to promote agricultural transformation and upgrading,and promote the integration of the Internet and rural production.The "Internet +" in the status of modern agriculture cannot be underestimated;the rapid development of information technology era,"Internet +" already with its pioneering power to promote the development of modern agriculture in China,rural electricity business progress,extension of the agricultural industry chain.The agricultural supply side of the structural reform of the promotion of all the "Internet +" in the modern agriculture in the important position.we should make full use of "Internet +" opportunities,and gradually promote China's agricultural modernization process.