The Study On The Investment Benefits And Risks For JS Company's Duck Project

People's demand for high-quality food is growing steadily with the rapid development of national economy.More and more people love duck meat because of its high nutrition and good taste.At present,China has become the world's largest duck producing and consuming country.The duck industry has enjoyed a bloom.In recent years,with the enhancement of animal epidemic prevention and product quality supervision,the scale and intensive integration trend of duck industry is very obvious.Under this situation,duck companies need to invest more money and technology for management,sales and epidemic prevention.If the animal epidemic or product quality problems occur during the operation of the project,the project will easily fail.So before the investment,it is very important to determine whether the project is feasible by analyzing the benefit of the project and evaluating the risk of the project.Based on the actual situation of the duck project,the feasibility of the project is analyzed by the combination of qualitative and quantitative analysis method,using the project benefit analysis theory and the risk evaluation theory.Firstly,the theories on the performance evaluation of the construction project and risk analysis are expounded.And then,the basic situation of the project is described,the current market demand,market structure and competitive environment of the project are discussed either.Besides,the necessity of financial evaluation and risk analysis of meat duck project is analyzed also.After that,based on the obtained project data,the benefit evaluation parameters are selected,and the project income and cost are estimated on the basis of the evaluation time,product price and cost.Then indicators including project profitability,solvency and viability and the uncertainty analysis are evaluated and the duck project is financially viable.After identifying the risk,using the two pairs of risk factors to construct the judgment matrix to calculate the weight of the risk factors,the risk factors of the duck project are calculated,and then the fuzzy comprehensive evaluation method is used to obtain the total risk of the project as the general risk.Finally,according to the calculated risk factors,detailed measures are given to meet the first three risks;the remaining risks are also taken into considerations for better risk management.By analyzing the benefit of the project and evaluating the risk of the project,it is helpful to improve the duck project competitiveness and to avoid the failure of investment.And the performance evaluation and risk analysis of this paper will provide a certain reference on the decision of the duck project,and also a reference for other projects in relevant industry investment.