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Study On The Operation Mode Of V Products Design Company "Internet Plus"

Posted on:2018-05-26Degree:MasterType:Thesis
Country:ChinaCandidate:J Q YeFull Text:PDF
GTID:2359330518966312Subject:Industrial management
Abstract/Summary:PDF Full Text Request
V Products Design Company was founded at the beginning,with the trend of rapid development has become the industry leader,but after the scenery along with more and more criticism,the original industry leader has ceased to exist.This paper takes V Products Design Company as the research object,the theories of "Internet plus" and operation management as the research foundation,from today's industry representative LETV,MI and Handu Group three company "Internet+" operation model,using SWOT analysis,case analysis and other methods for V problems,the Products Design Company the environment analysis,construction of V Products Design Company "Internet+" operation mode and put forward the implementation strategy.Study shows that the V Products Design Company product design philosophy is simple,the traditional way of financing channels,single form of logistics distribution,customer service service experience formal problems,so V Products Design Company introduced "Internet+" concept has its realistic necessity and has strong feasibility.Study on the proposed V Products Design Company "Internet+" operation mode design and optimization design process,from the early concept of introduction,organization,to design and optimize the latter scheme,formed the implementation strategy of V Products Design Company Internet plus operation mode.Research shows that V Products Design Company should first create "Internet+" product design and creative integration mode,the introduction of advanced design concepts,cultivate its own designer team,strengthen communication and cooperation within the industry,into the design thinking of localization;secondly,the establishment of "Internet+" product design product design platform to raise public mode,to raise public projects,relying on the design of Crowdsourcing platform,optimization design concept,according to the amount of feedback the project designer;again,constructing "Internet+" logistics big data platform,the establishment of "Internet+" database,build cooperation platform,improve the efficiency of the cloud information products supply chain;finally,to build the "Internet+" customer service experience sharing platform,strengthen the training of service personnel,customer service the establishment of customer feedback channels,focus on customer consumption experience.
Keywords/Search Tags:Internet+, operation mode, SWOT analysis
PDF Full Text Request
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