Font Size: a A A

The Business Plan Of Palm Expert System For Automobile Service

Posted on:2015-01-21Degree:MasterType:Thesis
Country:ChinaCandidate:L D JiaoFull Text:PDF
GTID:2359330518983568Subject:Business administration
Abstract/Summary:PDF Full Text Request
This project focuses on after sales market of the automobile industry,offering booking,discount,service recommendation and other services through the internet or mobile internet;integrating 4S shops' idle resources,and accordingly help car owners choose trustworthy 4S shops more conveniently.On September 18,2014,the ministry of transport,the national development and reform commission,the state administration for industry and commerce,general administration of quality supervision,inspection and quarantine,the China insurance regulatory commission and other 10 departments jointly issued "Promoting Transformation And Upgrading,Improve The Service Quality Of Maintenance Instruction Opinion",will be formally implemented on January 1,2015.It is focused on promote transformation and upgrading of automobile repair industry,improve two aspects,such as maintenance services.Automobile repair industry policy encourage to make consumers as the center,service innovation,optimize service process,transparent service information,convenient service ability of ascension.To encourage businesses to provide telephone,Internet booking service,to provide alternative and door-to-door shuttle car and all kinds of customized service.It meet the demand of consumers the timeliness and convenience.This paper analyzes car repair and maintenance services are rigid demand and the huge market space.But the market lacks of high-quality after-sales service platform at present.Customer group of 60% high quality customers prefer to do service 4S shops,entrepreneurial projects for this segment of customers to provide fine service,help the target customer group select more convenient,more preferential and find better 4S shop service evaluation.This paper analyzes that with the rapid development of mobile Internet and intelligent mobile terminal,a lot of traditional life services such as tourism,catering,a taxi with a combination of the Internet has become more efficient,let people enjoy more convenient,high-quality service.The combination of mobile Internet and traditional car services will raise to a new service mode,changing people's consumption habits,cost savings,this field will produce a burst of new economic point.The biggest pain point of drivers in car service is the merchants for lack of self-confidence.How to find a trust,convenient and affordable service businesses is the most concern of the each owner.Start-ups are hoped to solve the problems existing in the traditional car service.This report analyzes the current status,future develop trend and industry policy,implying a tremendous market potential.Moreover,automobile after sales service is about to be connected with community service in the future,which is quite an opportunity for this project.This report also analyzes the current competitor landscape,elaborates targeted consumer group and our diversified services,introduces our team and predicts the future financial growth.Our project will seize this opportunity,keep improving the business model and offer the best service for the consumers.
Keywords/Search Tags:Automobile after-sales Market, Mobile Internet, 4S Shop, Service Model Innovation
PDF Full Text Request
Related items