Research On The Development Model And Trend Of E-commerce In China

In recent years,the rapid development of cross-border e-commerce,has become a new way of international trade,cross-border e-commerce not only has compressed the intermediate links,to resolve the overcapacity,with the development of the road,for small and medium-sized enterprises to increase employment and other traditional advantages,also has the international industrial chain,remodeling of the country to promote the transformation of foreign trade development,enhance international competitiveness the role of.Main show is to maintain steady growth in import and export trade,and promote the transformation and upgrading of foreign trade;the two is to reduce the threshold of foreign trade,small and medium-sized enterprises have the opportunity to enter the international market;three is to optimize the process of foreign trade,enhance the economic benefit of small and medium-sized enterprises of foreign trade.With the development of electronic information technology and economic globalization,the status and role of e-commerce in international trade has become increasingly prominent,cross-border electricity suppliers have become a dark horse in the foreign trade industry".Compared to the traditional foreign trade,cross-border trade e-commerce has obvious advantages.To expand the overseas marketing channels for Chinese enterprises,to achieve the transformation and upgrading of foreign trade is of great significance.This paper through the literature data method,case analysis method to according to the existing research at home and abroad as a basis for the theory,research status and trend for the development of cross-border e-commerce at home and abroad,combined with domestic and cross-border e-commerce platform as an example,the difference of cross-border trade e-commerce development model.This study found that: China's cross-border electricity trading continues to expand the scale,the total import and export trade volume continued to increase the proportion of relatively concentrated,cross-border e-commerce export target market,cross-border electricity supplier is expected to continue the momentum of rapid development.Based on the analysis of the current situation of cross-border electronic business,this paper makes a comparative analysis of the development model and mechanism of cross-border e-commerce in China.At the same time,it analyzes the current situation of cross-border e-commerce development in foreign countries and the challenges facing the development of cross-border e-commerce in China,and puts forward the policy suggestions on the development of cross-border e-commerce from two aspects of government and enterprise.