The Production Planning Management Of Auto-engine Company C Under Supply Chain Environment

Supply chain management is a kind of management thought which was put forward in 1980 s.After more than thirty years of development,the concept has been continuously enriched and improved.At the same time due to changes in demand environment and business competition intensifies,the idea of supply chain is widely used in the enterprise,between enterprises and in the global market,the competitiveness of the enterprises with the development of management and technology has gradually evolved into the competition of supply chain efficiency.In recent years,with the continuous development of the automotive industry,the increasingly fierce competition,the automobile market gradually saturated,purchasing power of consumer is declining,sales growth continued to decline,in the background of the global economic depression,and both domestic and foreign automobile manufacturers are facing tremendous pressure.Excess capacity,inventory problems become widespread and serious,with affected,the fluctuation of demand of the core part of automobile and accessories have become increasingly frequent,forecasting and management become more and more complex,each manufacturer link of the supply chain management is also affected by production plan management have become more challenging.From the perspective of supply chain,this paper analyzes the requirements of the new situation to improve the competitiveness of enterprises in the supply chain environment.Combined with the actual case of enterprise,according to the detailed investigation against production plan management process of automobile engine,and analyzed the theory of supply chain with the research of engine production plan management,to guide practice by using the theory,put forward the optimization solution of the whole production plan management,to analyze and solve key difficult problems in the supply chain perspective,in addition to optimize the production plan management process,to improve the overall competitiveness of enterprises and make this solution to play a significant role and has adequate theoretical support.Finally,a simple introduction for the support of information system on the whole optimization solution of production planning management,explains how to use the information system of the new technology to support business processes running smoothly.The research of this paper not only helps to improve the efficiency of production planning management in auto-engine factory of C Company,but also has some guidance and reference for other similar manufacturing enterprises.And the direction for the sustainable improvement of enterprise management is pointed out.