Full Time Wife Electricity Supplier Project Business Plan

Female consumer groups have been Chinese business platform of the mainstream consumer groups,according to the Alibaba in recent years,data show that 8 of the household consumption expenditure is made by the lady legion,so that the effect of decision is wags maximum amount and quality of family consumption.With the rapid development of business,online shopping has become a part of most people's lives,and electronic commerce will electricity consumption to a climax in the popularization and development of mobile terminal is,2016 double 11,Alibaba platform transactions exceeded 120 billion is the best evidence.But with the growing number of business,electronic business platform is also facing the hitherto unknown pressure of competition in the market,so a good business platform for development,will be from the brand positioning,strategic decision,channel construction,platform architecture,user development,capital operation and promotion and other aspects of comprehensive consideration,so that the platform can similar talent shows itself market or market segment,enhance consumer brand recognition and loyalty,thus writing ideas of the development and operation of the business plan in order to find a full-time wife platform,help enterprise to make strategic decision to provide reference.This paper takes Shenzhen city of network science and technology limited company "full-time wife" business platform project as the background,to compose a viable business plan as the basic method,mastery of MBA learning theory study,and the use of scientific methods,in order to ensure the scientificity and feasibility of the business plan.At the same time,this article will be full-time wife,the current situation of the electronic business platform project,the development plan and the business model of the platform to do a detailed introduction.In the writing process,in order to ensure the feasibility of the program,I refer to a large number of domestic and international literature,but also cited the Internet industry as the basis for the analysis of large data.In the analysis of the project environment,make full use of the PEST analysis of the macro environment for the "full-time wife" business platform project conducted a comprehensive analysis of the full range;according to the analysis of industry competition environment,will make full use of the theory of Potter's five forces analysis model as the basis.In the analysis of the internal and external environment that affects the development of enterprises,the SWOT analysis model is used to help the enterprises to fully understand their own advantages and disadvantages,and to provide theoretical basis for the selection of their own strategic decisions.The overall project financing 30 million,divided into three stages of implementation,is expected to accumulate more than 1 million users within the development of more than 5 years,in the past year,the platform has not reached more than fifth transactions.This paper aims at the theoretical knowledge of comprehensive use of strategic management,marketing management,enterprise management,human resources and other related disciplines,combined with the analysis methods of financial management of operating and investment the project carried a comprehensive analysis,the forecast of project income is reasonable,and the prediction and assessment of the possible risks,controllable the scientific method demonstrated the feasibility and risk of full-time wife "project electricity supplier,provide strategic basis for project investment decision-making and operational development.