Research On Valuation Of China Real Estate Listed Companies Based On FCFF Valuation Method-wanda Commercial Properties Comparison Evergrande Group

Real-estate as a pillar industry of the country in the adjustment of economic structure,it would be re-layout.At present,the country continued to tighten the policies for the real-estate industry,and that made the real-estate industry feel more pressure.The importance of that the steady development of the real-estate industry was self-evident,and its healthy development was the basis of national economic stability.At the same time,it's of great significance for the stable development of the national economy.The Wanda Commercial Properties and The Evergrande Group,these two companies both in the real-estate industry but the main business are different,we perform the discounted cash flow FCFF model for valuation for these two companies,and we can compare the differences in the value of the main business between the two companies in the same industry.In this paper,I choose the two representative listed company in real-estate:Wanda and Evergrande Group as the objects of my study.Wanda is the leading enterprise of the commercial real-estate,Evergrande is the leading enterpr ise of the business real-estate.This article selects the same industry within the two main business of different companies to compare with.First of all,the profitability model and profit level of the two companies were compared and analyzed,and the reasons behind the differences between the two enterprises were analyzed;the second,based on the understanding of the two companies,from the perspective of financial analysis of the two companies before the fiscal year of the financial efficiency indicators of comparative comparison and analysis of the reasons;finally,according to the operational characteristics and financial data of the two enterprises,the FCFF model is used to evaluate the value of the two companies' companies respectively.The reasons behind the difference between the two enterprises are analyzed.Due to the difference between the main business and the profit model leading to differences in the value of the two companies in the same industry.Through the research of this paper,it can help to analyze the impact of the different profit models of the real estate industry on the enterprise value,and also make suggestions on the future management of other enterprises in the real estate industry,and make contributions to the further development of the real estate industry.Taking into account the seriousness of the future development of the real estate industry environment,enterprises should pay attention to the soundness of funds,focus on innovation,and strive to enhance the competitiveness of products,taking full account of internal and external environment for strategic development,to determine the appropriate profit model,so as to achieve business Sustainable development,and further promote the healthy development of the real estate industry.