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Analysis Of Factors Affecting The Level Of Tobacco Marketing In Tobacco Enterprises And Countermeasures

Posted on:2018-02-28Degree:MasterType:Thesis
Country:ChinaCandidate:Y MaFull Text:PDF
GTID:2359330566964100Subject:Crops
Abstract/Summary:PDF Full Text Request
In this paper,Shilou County tobacco companies as an example,firstly,Shilou county cigarette market positioning of many aspects of marketing analysis,the dominant position is described in detail,and cultivation,from the cigarette brand cigarette cigarette price management,customer management,marketing channel and other constraints of problem analysis,finally put forward the feasibility suggestions on the problems in marketing.This paper summarizes the previous research results.And the tobacco market analysis and forecast,and the tobacco industry data analysis theory to improve the program,and with a variety of data to verify the accuracy of the tobacco data analysis model and reliability.And will explain the model from a practical point of view.it provides some reference data and value to construct the correct marketing system,put forward the feasible marketing strategy,establish the tobacco brand image,and improve the competitive ability of enterprises.
Keywords/Search Tags:tobacco, marketing, marketing strategy
PDF Full Text Request
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