Business Plan Ningbo Post Office New Energy Intelligent Vehicle Rental

After decades of development and progression,the traditional car industry and its derived operating business are facing a revolution in business model.As the environmental problem getting worsened because of energy consumption,people’s need for healthy environment caused the growing need of new alternative energy to replace the old non-renewable energy resource.As a result,the traditional car industry has a growing pressure to reduce or stop producing pollution since it is one of the main sources of pollution,and the issue has become a joint problem for academic and business field.So coming up with a sustainable operation model that reduces pollution and support future development is meaningful and necessary.Vice Minister of the Ministry of industry and information Guobin Xin says: Now the global car industry is transforming towards intelligent and electrical,to gain the initiative ad seize the trend and opportunity,China has started to analyze the timeline to stop the sell of traditional energy vehicle.These measures will definitely change the environment and momentum of the development of China’s car industry.As people’s living standard and quality is enhancing,car plays an essential role in people’s daily life.However,some serious problems emerged due to increasingly saturated car quantities,such as parking issues in outdated communities.With the development of vehicles leasing market,people start to change their mindsets.Comparing with the inconvenience accompanied by personal owned cars,renting a car enjoys not only cheaper cost but also more convenience.Thus,the car rental business future is promising.Ningbo Yixing Tech comply with the new energy car rental business,proactively extended the new model of combining car rental with ICV(intelligent connected vehicle),and using the new ICV model to cut into government policy encouraged business area,focused on it and broke the traditional competition dynamic.Based on those factors,we found a new,more suitable business model and development strategy that is different than the traditional car rental business.It fits with the policies and is based on suitable strategic assets,and found a point of penetration witch along with Ningbo Yixing Tech’s new business model and development strategy.It starts with all-domain tourism,higher education zone,suburb entrepreneur and other new territories to differentiate with traditional rental business and seize more market share.The research of this paper provides a beneficial discussion and add-on to the current strategic research of China’s car and internet industry,and it enriches the development theoretic research on China’s intelligent connected vehicle business.