Non-legacy Culture Experiential Display Desplay And Communication Design

The traditional plant dyeing technique is a provincial-level intangible cultural heritage.The display and communication design of the non-legacy culture is conducive to strengthening the national self-confidence and spreading the national excellent culture.The display and communication design that considers the experience of the audience can enhance the audience’s recognition of the non-legacy culture and effectively enhance the communication efficiency of the culture.The fundamental purpose of the display design in the exhibition is to let the audience understand the content displayed,so as to carry out effective cultural communication and cause discussion and reflection of the audience.Experiential display and communication design takes the audience experience as the core concept,and rationally puts the “experience” creation into not only attracting the audience with new expressions,but also allowing them to deeply understand the displayed content in various ways.This graduation is intended to explore the essence of experiential display and communication design,and how to let the audience understand the basic content of the non-legacy culture in the exhibition,study the efficiency of the audience’s experience in the exhibition,and finally summarize the experience.Display and communication design.The fundamental meaning of the display is the dissemination of the subject matter.How to effectively disseminate information,designers need to explore in the position of the audience.