| With the continuous upgrade of port function,the concept of port logistics also got further development and extension,the role of port in the whole transportation system is no longer in the traditional sense of the station,but to the service of the whole logistics supply chain integrated hub transformation.Harbor to land port,multimodal transport system more mature and standard,big data,Internet of things technology is gradually entering the port logistics services,our country put forward "The Belt and Road" initiative to create more value in the port logistics in cross-border transport,the port logistics has resulted in the new development opportunity.First of all,this article through port logistics related research literature at home and abroad research status of port logistics at home and abroad were summarized,the port logistics and the development of the research associated with this article strategy related theory,Huanghua port of Hebei port Group analysis of port logistics development strategy and provides the theory reference.Secondly,this paper,by using PEST analysis and Porter's five forces model,Analyzing the external and internal environment factors of the Hebei port Group in huanghua port logistics development,the SWOT analysis method,list the four strategic combination,has been clear about the Hebei port Group in Huanghua port logistics development strategic positioning,short-term and long-term strategic objectives,there are3 major strategies include building comprehensive trade port,the construction of urban integration development,promoting the best outlet of Xiongan New Area.Finally,this paper presents the Hebei port Group in Huanghua port area specific safeguard measures on the implementation of port logistics development strategy,including speeding up port construction,speed up the construction of logistics alliance,to strengthen the construction of intelligent port,attaches great importance to the talent training and introduction of 8 aspects,such as content. |
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