Research And Application Of Creative Product Design For Celebrity Heritage Tourism

In recent years,with the rapid improvement of the national economy,people pay more attention to the spiritual pursuit while meeting the material conditions.To a certain extent,this has promoted the development of modern tourism.The Chinese Dream proposes to vigorously promote excellent national culture and explore the contemporary feelings and modern significance of Chinese traditional culture,which in turn generates people’s demand for tourism products.Tourism literary creation products belong to the category of cultural products,especially those of celebrities and historic sites.It is also a microcosm of local history and culture.The formation of brand of tourism creative products can tap its profound connotation,develop its culture,extend its connotation and create new vitality on the basis of existing brands and resources.The cultural,storytelling and practicality of the tourism literary creation of celebrities and historic sites can help visitors understand the history and culture of celebrities and historic sites better and carry forward the humanistic spirit.Correspondingly,the creation of tourism literary brand can increase the added value of cultural heritage tourism industry,promote the development of tourism and the public’s recognition and recognition of the celebrity monuments themselves.Cultural heritage tourism industry and tourism cultural creative products play an important role in each other,which reflects the needs of the inheritance and development of traditional culture.In this paper,the author chooses the Chibi monument scenic spot on the east slope of Huanggang City in Hubei Province as the research object,and through a series of design analysis and Research on celebrity Monument and cultural creation products,provides corresponding theoretical support for the creation of cultural creation products.Secondly,the status and characteristics of DongpoChibi cultural products are investigated and analyzed,and the corresponding design methods are adopted to design the brand image of DongpoChibi tourism,highlight its unique cultural attractions,and discuss the creative practice of the scheme.Finally,some feasible suggestions are put forward for the further development of DongpoChibi as a cultural product of celebrity monuments.