Research On Rural Tourism Planning Of Qingyi River Basin In Pingwu County

It has been more than 30 years since the development of rural tourism in China.The rural tourism is transformed from the traditional agritainment mode to rural leisure vacation,which can increase the experiential activities and satisfy the diversified leisure and entertainment needs of tourists.The development of rural tourism can not only meet the needs of urban residents to escape from the pressure and breathe fresh air,but also can increase employment rate,help farmers increase income and narrow the gap between urban and rural areas.Although the rural tourism industry in China has gone to the road of industrialization,scale and diversified development,due to the lack of mature rural tourism planning system and the unplanned development of tourism in rural areas.rural tourism in China has problems such as the lack of rural culture and the voluntary transfer of cultural symbols.The prospect of country tourism is promising,but the existence of these problems has led to a low overall quality of our country’s tourism industry.Based on the methods of literature inquiry,field investigation,theory and practice,firstly,writer analyzes the development history and successful cases of rural tourism at home and abroad,then discusses the basic knowledge of rural tourism,rural tourism planning,rural tourism attraction and rural tourism type.And writer analyzes the problems of rural tourism planning principles,rural tourism planning steps and rural tourism planning.The qingyi river basin in Pingwu county is underdeveloped and backward.But the region has beautiful natural scenery and unique cultural connotation of qiang nationality.The area is suitable for the development of rural tourism to improve the economic level.It is that early stage of the village tourism industry in the qingyi river basin in Pingwu county.This paper analyzes the advantages,disadvantages,opportunities and challenges of rural tourism resources,and points out the direction for the development of rural tourism in qingyi river basin.According to the theory foundation of rural tourism planning and the development direction of rural tourism in qingyi river basin.The author selected three key villages in qingyi river basin to carry out rural tourism planning and design,and summarized the key points of rural tourism planning and design from practice.The author expects to play a guiding role in the future development of rural tourism.