Research On Consumption Demand Of Electric Vehicles In China

Under the dual pressures of increasingly serious environmental pollution problems and increasingly prominent energy security issues,the development of electric vehicles has attracted the attention of the Chinese government.Electric vehicles are considered to be an inevitable trend in modern modes of travel,and are of great significance for improving environmental quality and improving people's living standards.The "Made in China 2025" plan clearly states that "energy-saving and new energy vehicles" will become the key development direction of the future automobile manufacturing industry.China will also vigorously support the development of electric vehicles and promote the integration of self-owned brand electric vehicles with the international advanced level.The complete industrial system and innovation system of electric vehicles are the development strategy of the future automobile manufacturing industry.Therefore,it is of great practical significance to study the consumption demand of electric vehicles in China.First of all,this paper reviews the related researches of electric vehicles in the past,and sorts out the types of electric vehicles and defines the research object of this paper as household electric vehicles.Then,the technical level of research and development of electric vehicles is explained.On this basis,the price of fuel vehicles and electric vehicles is compared and analyzed.Secondly,according to the characteristics of electric vehicles,based on the theory of consumer demand in Western economics,based on the consumer demand characteristics of electric vehicles,from the four aspects of income factor,price factor,consumer preference factor and government subsidy policy factors Consumer demand for electric vehicles.Then,this paper explains the development status of China's electric vehicle industry,and summarizes and analyzes the main problems in the development of electric vehicle industry: electric vehicle manufacturing and low level of power research and development,charging infrastructure still needs to be improved,the country The subsidy policy is misplaced.Finally,from the perspective of the government,electric vehicle manufacturers and consumers,it is recommended to promote the future development of electric vehicles: the government should correctly guide consumers and rely more on market allocation resources;electric vehiclecompanies need to focus on improving research and development and strengthening after-sales service.To enhance the visibility of independent brands;consumers must also strengthen their environmental awareness and assume more social responsibilities.