The Gan Culture Elements In Packaging Design Of Jiangxi Native Application

China has a long history and profound culture,so there are a lot of resources available for design and use in history.This article takes Gan cultural elements in Jiangxi native products packaging design as the object of study,tries to inherit and extract the essence from the elements of Gan culture,through the transformation of the cultural elements of Gan and the abstraction of the processing,then to refine and merge,Deconstruction,reconstruction and other techniques to form a new visual symbol,to break the inherent form of Jiangxi’s cultural elements,to establish new cultural aesthetics,and to give the Gan culture a new vitality,this will not only help to embody the representative regional features in the packaging of Jiangxi native products,but also embody the deep cultural connotation of Jiangxi.In Chinese traditional culture,gan culture is a typical representative,the research on it will help us to understand the local cultural characteristics and humanistic characteristics of ancient Jiangxi deeply.The first chapter introduces the research significance and research purposes of Jiangxi’s cultural elements in the packaging design of native products in our province,and sums up the research contents of each part of this article.The second chapter expounds the cultural elements of Jiangxi Province,and makes a further analysis and explanation of the related concepts of the packaging design of native products in the provinces,and finally analyzes the relationship between the Jiangxi cultural elements and the packaging design of Jiangxi native products.The third chapter is the key chapter of this paper,mainly analyzes the concrete application of Jiangxi’s cultural elements in the packaging design of native products in the province.This paper focuses on the reconstruction and deconstruction of the structural elements of ground objects in the packaging design of Jiangxi native products,the realization of the elements of humanistic customs in pastry packaging,the reference of folk art elements in Jiangxi native products packaging,and the inheritance and promotion of the red cultural elements in Jiangxi native products packaging.The fourth chapter is also the key chapter of this paper,expounds the application value analysis of Gan culture elements in the packaging design of Jiangxi native products,mainly analyzes the market value,cultural value and aesthetic value of its application.The fifth chapter is the conclusion and prospect of this paper.Therefore,this article on the Jiangxi Native products packaging design in the application of the relevant research,trying to extract the essence from the elements of Gan culture,the full excavation of Gan cultural elements.Through the different types of Jiangxi cultural elements in the packaging design of Jiangxi native products visual expression and application methods,to achieve the design of the "scenes,form and meaning of the same" purpose,to strengthen the consumer’s cultural memory of Jiangxi Province,played to the cultural continuity and traditional role of Gan,through the real psychological needs of consumers to choose "appropriate" Jiangxi cultural elements,the construction of "people-oriented" design concept,to increase the market share of native products in Jiangxi Province,and to highlight the unique features of Jiangxi native products;by grasping the core characteristics of "form"and "God" in the design,the essence of the elements of Jiangxi Province is transplanted into the packaging design of native products and set up " The whole inner connection of the form and the divinity "promotes the blending of Gan culture and Jiangxi native products,and achieves the mutual benefit of both."...