Research On The Application Of Synesthesia In The Design Of Mineral Cultural Products In Museums

In recent years,with the full support of the state and under the background of enhancing effective intervention of cultural relics protection units,rational development of cultural and creative products and encouraging "cultural relics to come alive",the policy has pushed the operation of museums into the cultural and creative era,and the spring of cultural and creative industry of museums has come.It is worth thinking and studying how to promote the communication between museum cultural and creative products and consumers and develop museum cultural and creative products with market competitiveness.This study is based on the cultural and creative product design of "mineral laboratory" of chongqing natural museum.This paper tries to explore the application principles and methods of synesthesia in the design of museum mineral cultural products through design practice.Based on the literature and the theoretical basis,we will develop more diversified,functional,scientific and interactive museum mineral cultural and creative products,and strengthen the connection between cultural and creative products and consumers.Based on the above problems,this paper has five chapters,the key chapters are chapter 3 and chapter 4.The first chapter introduces the research background and current situation of the topic,that is,the basis of the thesis.The paper also sorted out the research ideas and methods,research purposes and significance.This paper mainly focuses on the development status of museum cultural and creative products,and sorts out and analyzes the research on the desktop at home and abroad.The second chapter mainly analyzes and interprets the related core concepts in the thesis and explains the connotation and function of synesthesia concept.The third chapter is the beginning of the key chapter,and the author gives a clear overview of the necessity of the application of synaesthesia.And then introduce the active visual language,multiple expression;Increase multi-dimensional sensory presentation and give consideration to functions;Integrating the development of collection resources is beneficial to the popularization of science.Extend the scene interactive experience,sublimate the value.Reflect the special value and multiple demands of synesthesia in the design of mineral cultural products in the museum.The concept of synesthesia is added to enrich the sensory experience through multiple senses and stimulate the sensory contacts in series,so that the museum popularization of rational science also presents the perceptual side.The fourth chapter is a key chapter of design practice,which designs and constructs the application mechanism of synesthesia in "mineral laboratory" of chongqing natural museum.From the consideration of the audience to the design positioning,and then to the four principles based on the senses,efficiency,thinking and behavior,the four construction methods are compared with the corresponding shape and color application,practical function,feeling tandem and multiple interaction.Through the design practice of the intervention of synesthetic thinking,the specific implementation of visual tandem touch,hearing,smell,taste and other sensory perception,thus triggering a profound feeling of the heart.Through a series of synesthesia effects,the design of mineral cultural products interwoven in series can make the audience fully feel and place themselves in the sensory mineral laboratory.Chapter five is the summary and outlook.It is hoped that this study can create a diversified possibility for the communication between museum cultural and creative products and consumers to some extent.The innovation of this paper lies in the attempt to provide new thinking and development ideas for the cultural and creative design of museums by cutting into the design of cultural and creative products from the perspective of synesthesia.