Research On Development Strategy Of Urban Construction Company Of China Construction Third Engineering Bureau

In 2019,China has entered the crucial stage of the 13 th five year plan,and the world situation and domestic development situation are changing rapidly.In combination with the government's goal of stabilizing growth,investment will still play an important supporting role in the process of stabilizing domestic economic growth,showing a structural development trend characterized by making up for shortcomings,increasing aftereffect and benefiting people's livelihood.At the same time,the new urbanization and the "belt and road" industrial belt and other national key development strategies will be further promoted to drive the rapid development of infrastructure construction of urban agglomerations such as intercity railway and rail transit.Taking 2020 as an example,the urbanization rate of China's permanent population is expected to be about 60%,and the investment demand generated will be about 42 trillion yuan.The reconstruction of old cities and shantytowns,urban transportation system,security housing construction and other public facilities will become an important driving force for China's economic growth,and also a golden period for the development of construction enterprises.Combined with the current development background,urban construction companies of China Construction Third Engineering Bureau and other construction enterprises formulate scientific development strategies,develop strengths and avoid weaknesses,seize development opportunities,and achieve rapid development of enterprises.In this paper,PEST analysis method is used to analyze the macro environment of the urban construction company of China Construction Third Engineering Bureau,Porter's five forces model is used to analyze the competitive environment of the construction industry,SWOT analysis method is used to analyze the advantages and disadvantages of the urban construction company of China Construction Third Engineering Bureau and the opportunities and threats it faces,which deepen the internal and external business environment of the urban construction company of China Construction Third Engineering Bureau and its development ability Knowledge of power.Finally,based on the analysis of internal and external factors,four kinds of development strategies are obtained.According to the specific situation of the urban construction company of China Construction Third Engineering Bureau,a diversified development strategy is determined,that is,the urban construction company of China Construction Third Engineering Bureau should actively connect with the resources of railway,municipal engineering,highway and other projects on the basis of digging deep into the business opportunities of housing construction and increasing the expansion of water industry Step by step to achieve the coordinated development of traditional advantage projects and new projects;on the basis of consolidating market development resources in Northeast China,increase market development efforts in other regions,build a sound business development system throughout the country,open up a wider space for enterprise development,and improve enterprise value.In terms of the implementation path of the diversified development strategy of the China Construction Third Engineering Bureau Urban Construction Corporation,this paper analyzes the development mode management,contract service quality management,internal control management,and risk prevention and control management.In terms of development model management,it will improve the diversification of public resources and focus on high-end resources;cultivate the diversification of industrial structure,focus on transformation and upgrading;explore the diversification of cooperation models and focus on innovation of ideas.In terms of contract service quality management,improve contract service quality,optimize subcontracting resource reserves,strengthen project quality management and control,improve safety management and control,and improve technological innovation capabilities.In terms of internal control management,it will consolidate the deep integration of business informatization and standardization,consolidate external settlement management and control,consolidate project effectiveness throughout the process,consolidate internal process management,consolidate financial intensive management and control,and consolidate talent efficiency construction.In terms of risk prevention and management,strengthen legal risk management and control,strengthen capital risk prevention and control,and strengthen quality and safety risk prevention.In terms of safeguard measures,the realization of strategic objectives is mainly ensured through financial capital guarantee measures,talent guarantee measures,corporate brand and cultural guarantee measures.Through the combination of the above implementation path and safeguard measures,the effective implementation of the diversified development strategy of the China Construction Three Bureau Urban Construction Corporation is promoted.