| Under the background of the current economic restructuring and industrial structure upgrading,as a new economic growth point,the cultural and creative industries are developing at a rapid pace.Based on the current situation of global economic development,the development trend of Chinese and foreign cultural and creative industries,and the like,this paper interprets the development trend of Northeast culture and cultural creative products from the perspectives of folk culture and regional characteristics.This paper proposes relevant solutions to the current situation of the existence of Northeast China,such as creating an efficient creative industrial environment,enhancing the nationality and inclusiveness of cultural and creative products.This article has been studied and discussed in four chapters.Among them,the first chapter sorts out the development status and theoretical results of cultural and creative industries through the literature research method,and at the same time,the significance and content of the research are defined.The second chapter focuses on the development of Chinese and foreign cultural and creative industries through qualitative and quantitative research methods.The comparative analysis summarizes the development status of regional industries based on development model.The third chapter combines theoretical research with actual case analysis through field investigation and data analysis,focusing on the existing problems in the development of cultural and creative industries in Northeast China.Analysis and summary;at the end of the paper,based on the background of the times,the analysis of the status quo and the summary of the problems,the strategy of designing the characteristic cultural products for the Northeast region is proposed,which is mainly the change of presentation mode,the emphasis on difference,and the main body of propaganda.The transfer and the way of combining high-tech industries will eventually realize the concept of regional cultural rejuvenation with creative industries as the mainstay.The research on the design strategy of the characteristic northeast cultural creative products will help the steady development of the economic level in the Northeast and promote theeconomic growth rate of the region.On the other hand,it can effectively shape the brand effect for the regional culture and make the traditional processing and manufacturing.The industry has completed the transformation of the overall industrial structure,comprehensively upgraded the cultural soft power,and created a new strategy for the future economic development of the Northeast region,creating a new path.And as an application literature to provide reference for further exploration of the development of related fields. |