| Since Mr Karl Benz invented car in the true sense,since this has been on earth invented one of the most important means of transportation has coming to accompany people passed one hundred years of history.And we China as today’s global auto production of the first automobile consumption market,even have a real go abroad,world famous auto brand.As a result,China’s auto industry has come to the old way by others production and processing of independent research and development design the new direction of important period.An excellent brand,must have over time accumulated technology origin,family genes,brand features,it is called a good brand.And brand can build up a big factor,is created from the modelling and continues to innovate the dynastification of design language.And in contrast,domestic car brands,have so far failed to do in a market economy environment and stronger,and even can’t genes will continue down.In this,the writer in the history of a car in China of a considerable component model212 in Beijing,as a fulcrum,independent brand design gene continuation and innovation of experiment was carried out to explore,to pry open national branding family-based brand design language of the new way of thinking.This thesis mainly arguments mainly comes from the advanced to the existing mature brand car modelling systematic research and analysis,it is concluded that car can follow the rules of aesthetics in the design of.To the birth of the Beijing 212 models at the same time,through analyzing history,its modelling is summarized in the development and changes of superior to domestication,and tentative research models in the development of different era background,the different political,economic,the development of science and technology change will affect the change trend of automobile modeling.Finally,on the basis of these results to a new generation of Beijing212 concept car design and research,make reasonable design of gene and innovation,and ultimately to important fulcrum,analyze China’s independent brand brand modelling genetic potential continuation of the road of innovation,and combining with the market,the humanities environment,trend of the developmentof science and technology,etc.,to think of the future trend of the design development innovation. |