Research On Evaluation Of Core Competence Of D Construction Enterprise

In the face of downward economic pressure,the construction industry,as a pillar industry in China,has been constantly adjusted and transformed due to the economic slowdown.Since 2014,the downward pressure of China’s construction industry has increased.Affected by the rising costs of labor,resources,environment and other costs,the past way of relying solely on national policies to drive enterprise growth has ceased to exist.The extensive development driven by factor cost The way of exhibition is also unsustainable.On the other hand,the construction industry has faced many opportunities and challenges,such as the expansion of new urbanization,the peak of urban infrastructure construction,"One Belt And One Road" construction to provide a historical stage and other new opportunities for the development of the construction industry.In the face of such difficulties,construction enterprise urgently need to accelerate their transformation and upgrading,and they need to shift from factor driven and investment driven to innovation-driven,in order to maintain their competitive advantages in the midst of fierce market competition.Improving core competitiveness has become a difficult problem for all construction enterprise.In this paper,D construction enterprise as the research object,in view of its development status and existing problems,the application of core competitiveness theory,identify and evaluate its core competitiveness and put forward countermeasures and suggestions to enhance the core competitiveness.Firstly,this paper reviews the general theory of core competitiveness and the research status at home and abroad,and transits to the field of construction enterprise.On the basis of the comprehensive development of D construction enterprise,by referring to the theoretical results of domestic and foreign scholars,the preliminary evaluation system of D construction enterprise’ core competitiveness is given by using the brainstorming method.On this basis,a formal evaluation system is proposed by Delphi method.The evaluation system includes five aspects: market ability,technical ability,management ability,human resource ability and corporate culture ability.It can also be subdivided into 20 specific indicators,such as return on net assets,project management ability,technology input ratio,qualification and patent technology level,total labor productivity,enterprise concept,etc.Then using analytic hierarchy process and fuzzy comprehensive evaluation method to evaluate the core competitiveness of D construction enterprise,combined with the evaluation results,analyzes the advantages and existing problems of D construction enterprise.Combined with the evaluation results,this paper further puts forward corresponding countermeasures,hoping to contribute to the core competitiveness of D construction enterprise.