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The Application Of Visual Illusion In Visual Communication Design

Posted on:2018-08-17Degree:MasterType:Thesis
Country:ChinaCandidate:H C WangFull Text:PDF
GTID:2405330542499049Subject:Design
Abstract/Summary:PDF Full Text Request
Gradually increased in recent years,both in abroad and domestic research of visual illusion,a scholar of philosophy and physics scholars have done research visual illusion,in general,the optical illusion phenomena have been studied in many fields.Many western scholars in their writings deeply studies the illusion made,research mainly from the psychology Angle,its focus on visual design psychology,some scholars in our country has made such research.However,with the development of the society,exists in the visual communication design in the field of optical illusion phenomenon has not been found in many places,it is worthy.With the constant development of the national economy,people's aesthetic taste to ascend,coupled with the influence of psychological factors,such as new and achieves,are also increasing the demand of the visual illusion.Through the study of visual illusion can be found,it is a kind of with people on the general perception of the phenomenon,to be integrated into the design,more conducive to a in the form of the visual field.Therefore,this article will study under the visual illusion of special visual effects,so that from the aspects of visual and psychological associations in this study,in order to obtain more meaningful form,in the study found that the visual design is actually a kind of diverse forms,so it is necessary to the application of the visual illusion in the visual communication design research.Articles from the research status of domestic and foreign scholars visual illusion,understand the views of visual illusion,scholars both at home and abroad and comprehensive analysis of the principle of optical illusion and forms,etc.,and from creative application form and the use of optical illusions,etc,etc,in order to understand the application of optical illusion in the modern design,let more people understand the effect of the application of optical illusion in the visual communication design and interesting,so as to lay a foundation for research into.At the same time can also be clear that how to apply these terms,do the combination of science and art,thus can reduce the harm brought by the optical illusion from the Angle of science,and then play the role visual illusion,in addition,it is also broaden the designers idea,strengthen its competition ability and innovation ability of effective licentious.According to the article,therefore,to make good use of optical illusions,play its proper role,we should design concepts and creative Angle analysis.
Keywords/Search Tags:optical illusion, Visual communication, Design psychology, Innovation consciousness
PDF Full Text Request
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