The Relationship Of Affective Forecasting Biases And Entrepreneurial Intention:the Moderatinhg Role Of Mindfulness

With the development of economy,entrepreneurial activities are also increasing.In the process of entrepreneurship,it is inevitably that entrepreneurs encounter a lot of stress events.The previous research on entrepreneurship activities concerns less about the emotion.There were limited studies focused on how to eliminate the negative emotions by the failure of entrepreneurship,to make entrepreneurs revive.Therefore,this study introduces the emotional variable.In this paper,there are two experiments show that people on the positive events and negative events will affect the emotional entrepreneurial intentions.Experiment 2 shows that,in addition to people's positive events and negative events will affect the emotional expectations of entrepreneurial intentions,but once things happen,affective forecasting on the immediately emotions will produce different amplification or attenuation effect.This paper explores the impact of positive negative emotions on entrepreneurial intentions in the entrepreneurial context,and further examines the role of righteousness in it.This study mainly adopts the story situational approach and the questionnaire survey to explore the relationship between affective forecasting,mindfulness and entrepreneurial intention in entrepreneurial context.This study consists of two studies,each of which is divided into two small studies.Through statistical analysis,analysis of variance,correlation analysis,regression analysis and other statistical methods to analyze the data,the following conclusions:First,the negative emotions of entrepreneurial activity will affect the creation of entrepreneurial intentions.On the contrary,the positive emotions of entrepreneurial activity will increase the entrepreneurial intention.Second,the positive emotions of entrepreneurial activity are expected to have a positive effect on the positive emotions that will result in decay after receiving positive results;rather,they will have a negative effect on negative emotions after receiving negative results.Thirdly,the negative emotions of entrepreneurial activity are expected to exacerbate positive emotions after receiving positive results;rather,they will have a negative effect on negative emotions after receiving negative results.Fourth,these because of e affective forecasting errors and the impact of entrepreneurial intentions,by the correction of mindfulness.