Research On Visual Performance Of Fashion Magazine APP

Fashion magazine is a major cultural magazine that spreads fashion ideas in the new age,with the popularization of Internet and the development of computer technology,APP magazines are also getting into people's lives.How to make use of the advantages of APP magazine to break through the reading experience of traditional fashion magazines to create a new APP fashion magazine from icons,words,pictures,special design and other visual elements,which is more convenient,more effective,more quickly to get rich fashion information,for the common people pursuing fashion ideas under the new era is of great significance.The characteristics of APP fashion magazines are the foundation of their own visual elements design,the bridge of visual innovation design,and the natural advantages of their own continuous development.These advantages make the icons,texts,pictures and layout design of APP fashion magazines have new principles in the design process,and have new visual effects compared with Paper fashion magazine.This article gives a certain description of the related concepts of APP fashion magazines,analyzes the reasons for the rise of APP magazine,and summarizes two important attributes of fashion magazines: cultural and commercial,then,based on the characteristics of APP magazine and fashion magazine,the characteristics and advantages of APP fashion magazines are analyzed and summarized.Based on the characteristics and advantages of APP fashion magazines,this paper summarizes four principles that APP fashion magazines should follow in visual performance design,and studies and expounds the visual elements design in APP fashion magazines based on four principles.Finally,through the research of visual expression of APP fashion magazines,we have some thoughts on the design of visual performance,and imagine the innovative development of APP fashion magazine's visual design.