Research On The Promotion Of China's Cultural Soft Power Under The Strategy Of Cultural Powerful Country

With the deepening of globalization,the important role of cultural soft power in the competition of comprehensive national strength has become increasingly prominent.Every country attaches great importance to the construction of cultural soft power and has promoted cultural development to a national strategy.For our country,enhancing the national cultural soft power is our strategic goal of building a socialist cultural power."It not only relates to our country's position in the world cultural pattern,but also to our international status and influence,the goal of ‘two hundred years' struggle and the realization of the great rejuvenation of the Chinese nation's Chinese dream." However,at present,there are still many problems in the promotion of cultural soft power in China,and there is still a long way to go for a cultural power.Therefore,our country urgently needs to enhance its cultural soft power,build a strong socialist cultural country,and then lead the development of the country's comprehensive national strength.Based on this,starting from the strategic background of cultural power,this paper studies the main problems,causes and ways to improve the current construction of cultural soft power in China.Firstly,this paper analyses the background,historical inevitability and inherent requirements of the strategy of cultural power,and makes it clear that the strategy of cultural power is the inevitable choice for China to face the complex international and domestic situation.Secondly,based on the analysis of the related concepts,elements and basic characteristics of cultural soft power,this paper expounds the significance and main contents of the promotion of cultural soft power under the strategy of cultural power.Thirdly,considering the main problems existing in the current promotion of Chinese cultural soft power,and analyzing its causes from various aspects,it combines the elements of cultural soft power,namely,cultural cohesion,cultural innovation,cultural services and cultural radiation.Finally,based on the in-depth analysis of the existing problems and causes,this paper puts forward the corresponding promotion path,mainly including: strengthening the construction of mainstream culture to enhance cultural cohesion,stimulating the vitality of cultural industry to enhance cultural innovation,improving the level of public cultural services to enhance cultural services,strengthening the construction of international communication capacity to enhance cultural radiation.