Study On The Location Characteristics And Sustainable Development Of Comprehensive Dance Fitness Clubs In Changsha

With the development of China's sports industry and the development of the national fitness campaign,people's awareness of fitness training is getting higher and higher.Based on this background,comprehensive dance fitness clubs in China's large and medium-sized cities have sprung up.Thus,the study of the comprehensive dance fitness club to a certain extent fit the needs of the national fitness and fitness clubs in Changsha comprehensive development needs.Therefore,this study used the method of literature,questionnaire and mathematical statistics and other research methods to study the location characteristics and sustainable development of the international dance club and Beijing monochrome kashiwaya dance brand chain etc.seventeen Changsha comprehensive dance fitness club,study shows:1)opened Changsha city comprehensive dance fitness club is proportional to the local economic development,its main characteristic is:the location at the mall near the path,on both sides,but most eye-catching signs no parking lot;2)business model Changsha comprehensive dance fitness club in Soho,and Chinese and foreign chain the joint venture model less,led to the emergence of membership rights are not guaranteed,Club Limited investment,the introduction of project management project cannot keep pace with the times,simplification andso on;3)operator Changsha comprehensive dance fitness club although with bachelor degree and professional dance,but lack of management talent,in addition to club publicity is neglected in particular,is not good at using new media propaganda;4)Changsha comprehensive dance fitness club coaches to dance professional,has a certain Professional,but there is a disadvantage in the latter stage of training,training opportunities at the county level is relatively small;coupled with the phenomenon of part-time jobs are more serious,resulting in the quality of service can not be guaranteed.On the basis of the research above,the research puts forward some concrete countermeasures for the sustainable development of Changsha city comprehensive dance fitness club from six aspects: first,the chain management mode of the integrated development of dance fitness clubs;second,rich dance fitness club business projects;thirdly,improve the management capability;fourth,the use of new dance fitness club to strengthen media propaganda;fifth,strengthen professional team;finally,to improve their welfare.