The Exploration Of Micro Video In The Fields Of New Media

Under the environment where everything is connected and mediated,new med ia appears as the hybrid of technology-assisted system and such environment.As mobile phone is being acknowledged as the Fifth Media,along with the domestic policy support regarding the Internet Plus Life,the word "Phubber" came into being and is now becoming a social reality.The age of “Micro Video” follows thereafter.The marriage between culture and technology is shifting into a more profound realm.As a result,technological guidance,cross-border integration and immersive experience h ave become the main modes and directions of cultural industry innovation.Developing cu ltural creativity,cultural integration,innovation upgrading in mobile cultural informatio n services and cultivating good Micro Video are more urgent and important in order to ma ke new breakthrough of technical and cultural core content.It is of value to Internet+a ge and the micro video filed in the new media environment.Micro video is a form of Internet-based video that usually lasts 30 seconds to 20 minutes.It carries the characteristics of "short,fast and precise".It features in offering unique creativity,variable content and introspection in a short period of time.It resonates with viewers,and uses mobile terminal media,such as mobile phones and tablets,as a crucial communication platform for a new type of video.Micro videos are short,two-way interactive,social,popular,with entertaining stories.This dissertation aims to explore the connotation,characteristics,program form and future trend of micro video in the new media environment.Meanwhile,it would try to combine the artistic expression of micro video with creative analysis.The dissertation would elaborate on three main show forms of micro video-micro documentaries,films,news of the connotation under a new media environment.It would discuss and investigate the characteristics developing trend with in-depth analysis and comprehensive summary.The last chapter of the thesis combines with the documentary work of the documentary "Wu Yi He Bi ",to perform a specific creative and artistic performance analysis.