The Design And Application Of Guiding System Based On Campus Culture Of Beijing Jiaotong University

With the rapid development of society,people's lives have entered the information age,and information has provided great convenience to people.The guidance system is also constantly improving in the high-speed social development.In the place of highspeed information circulation,the guidance system uses colors,symbols,and graphics to cooperate with each other.The visual language guidance system can help users identify in the efficient operation system.Information quickly and accurately find the target information.Campus culture is a spirit and soul.Modern colleges and universities are paying more and more attention to the influence of spiritual level on students,so campus culture is also getting more and more attention.Therefore,the combination of campus culture and guidance system is an inevitable trend for future development.The campus culture guidance system is not only a design image for display on campus,but also includes a highly integrated abstraction of the campus culture,the overall and the grasp of the system.Innovation and expression of emotional details.The guide system solves the shortcomings of the lack of clarity in campus orientation.Products with campus cultural symbols are not only part of the brand building of campus culture,but also can stimulate students 'love for learning and cherish campus life.sense.Campus culture is like an adhesive that brings together loose individuals in universities into groups with a gravitational core.Under the current situation of colleges and universities,the brand image of colleges and universities has received more and more attention from college administrators.Campus brand elements such as school mottos,school logos,and characteristic elements can be abstracted and expressed symbolically with the help of the guidance system design.The campus culture guidance system solves the problem of unclear indications on the campus,and it can also make the campus guidance system have identification,compatibility,and extensibility.The combination of campus culture and guidance system can more systematically reflect the school's philosophy and education The characteristics also meet the actual needs of campus cultural publicity.At present,there are problems in the domestic and foreign guidance systems.The imperfect construction of campus guidance system is mostly transmitted in the form of language,and the lack of vivid graphic symbols to attract users' attention.Moreover,there are situations in which the basic functions of the guidance system are not perfect,the overall shape is monotonous,the shape is single and rough,and the ornamental performance is low.The guide information mainly uses language to guide the direction of the information,and the overall layout design is not uniform in the layout ratio specification,and the graphic logo combination is not coordinated,which makes the user feel bored in the process of viewing.The guidance system is messy in the uniformity of facility color and material application,and lacks coherence.There is no combination of campus cultural characteristics and guidance system,and lack of campus cultural characteristics.The design and research of the guidance system takes the campus culture of Beijing Jiaotong University as the main research subject,and the Tangshan Research Institute as the research object of the application of the guidance system.The establishment of the Tangshan Research Institute of Beijing Jiaotong University was established.This campus guide design hopes to use design thinking to apply in the guide system design through color,symbols,graphics and other design languages to cooperate with each other to build the integrity of campus culture.The article analyzes the current situation of the domestic and foreign guidance systems,campus guidance systems,and campus culture,and conducts a comprehensive analysis of the system through questionnaire survey methods,user interview methods,and CRG research analysis methods.Needs to find the most reasonable solution.The author of the design part integrated the campus culture into the guidance system through symbols,colors and other forms.The campus brand cultural elements: knowledge and behavior,drinking water,and the campus culture of the patriotic glory school are used as symbols in the campus guide design.In addition,derivative designs of campus cultural symbols will be used to comprehensively enhance the campus brand.