Interactive Illustration Design Based On AR Technology

The visual symbol system of Chinese festival culture has undergone new changes in the contemporary life situation and media.The festival image culture shows new rules,especially the development of mobile media,which makes the festival culture form a symbol space of multiple media.In order to clearly show the image turn and communication turn of Chinese traditional spring festival culture,this paper combines the characteristics of AR technology virtual scene and real scene,and displays the contrast from two-dimensional graphics to three-dimensional graphics on the basis of illustration,so as to make interactive illustration design.Through collecting the information elements and traditional color changes of key images in the process of Chinese traditional Spring Festival cultural image transformation,this paper analyzes the content mechanism,trend and other information data in the process of communication.Through the collected data,the new features of the visual expression of spring festival culture are presented to users intuitively.First of all,through the research of image turning theory and social communication theory,and through the collection of data,this paper summarizes the development trend of AR interactive interface,pays more attention to immersion,integration with real scene and more agile feedback than before,and clarifies the three characteristics of interactive illustration,namely,the combination of virtual and real-time,interactive real-time and three-dimensional.On the practical application level,in view of the refinement of traditional cultural elements of the Spring Festival,three design themes are put forward:space circulation,relationship interaction and image transformation.According to the characteristics of the work itself,the function of the interactive interface,and then the form and interactive design of each functional interface,the three essential goals of interactive illustration design are explored,that is,ease of use,immersion and interactive communication.Then the layout of the interface is designed,and the design practice is carried out.After the practice,through the feedback of dozens of users' trial,the use problems generated are optimized.