Research On The Design Of Cultural Derivatives Of Xuzhou Museum's Han Dynasty Collection

In recent years,The state's strong support for the cultural industry,and the public's improvement of cultural appeals in recent years,and the "I am in the Forbidden City to repair cultural relics","National Treasures" and other cultural and genre programs to mobilize public interest in historical relics,"museum fever" swept across the country,accelerating The rapid development of the museum cultural derivatives industry.Based on traditional culture,museum cultural derivatives combine practicality and aesthetics to attract public interest in cultural connotations through excellent design and exquisite style,and drive the museum to operate and disseminate cultural knowledge.Nowadays,more and more museums are aware of the importance of the derivatives design department for fiscal revenue and cultural communication.Based on the opportunity of cooperation between Xuzhou Museum and universities to develop and design museum cultural derivatives,the Xuzhou Museum provides a solution through design verification,and more deeply understands the production process of museum cultural derivatives and other commodities,and broadens their thinking and vision.This thesis mainly starts from the analysis of existing museum cultural derivatives,explores the successful conditions of museum cultural derivatives,and explores common design methods.Through searching documents and field investigations,analyzing the characteristics and successes of cultural derivatives in different museums,and exploring deep issues such as the use of museum collection resources and brand building and cooperation.From this,the design principles of museum cultural derivatives,design elements and the visual language of design are derived.In the process of design demonstration,combing the existing cultural derivatives of Xuzhou Museum and analyzing its development status and development space,selecting appropriate Han Dynasty collections to extract elements,and using design principles to perform concrete weak design and abstract extraction strong design,and carry out museums.Evidence of cultural derivative design,complete the analysis,sketching,and production of the finished product,complete a series of cultural derivative design based on the Han Dynasty collection of the Xuzhou Museum.Finally,it is concluded that on the basis of ensuring the cultural heritage of the museum,it is necessary to build a museum-specific cultural derivative brand,explore the outstanding elements in its own collection,combine social forces,and open up theindustrial chain,so that the museum cultural derivative becomes a museum to spread culture and promote management The conclusion of a powerful weapon.The paper has 46 pictures,1 sheets,and 72 references.