Transformation And Remodeling:An Exploration Of The Mode Of Communication In China's Public Diplomacy

In the era of globalization,the main body of state information and public opinion has gone beyond the cognitive scope of traditional modes of communication.The "soft power"represented by public diplomacy has become an important part of the overall national strength of the country.The value of public diplomacy has gradually been accepted and applied by all countries in the world,and its strategic position has been continuously improved.In China,public diplomacy has undergone three major transitions:1)the promotion and promotion of the concept of outreach has reshaped China's propaganda system,from a single propaganda to "difference between inside and outside”and "different countries";2)Propagandize the external propaganda to the outside world,with the help of the "scientific"of communication science,abandon the original rigid old theory through the conversion of vocabulary,discourse and theory and realize the legalization of propaganda;3)"Speaking a good story of China" has been put forward.Although the current mode of public diplomacy is undergoing transformation,mechanical public diplomacy becomes more and more abundant.In order to improve the country's image,it is the most important motivation for China to implement public diplomacy.Therefore,a series of public diplomacy activities have been carried out.However,these public diplomatic activities have caused a new round of anxiety on the part of the international community.Therefore,China must change the purpose and strategy of public diplomacy.From the point of narrative elements,narrative level and narrative structure,China should construct and reshape the narrative system and mode of communication conforming to the global community of destiny.During the formation,diffusion and reception of international ideas,embodying China's power.