A Study On The Influence Of WeChat Use On Volunteers' Sense Of Community

Since its launch in 2011,WeChat has changed the way people interact.The media can create a sense of sharing and belonging,as well as a sense of exclusion and isolation.WeChat as the use of new media has a certain research value on whether the sense of community of the group has an impact.The purpose of this paper is to study whether the use of WeChat affect volunteers' sense of community.If it affect,What are the influencing factors of the use of WeChat on volunteers' sense of community?The first part of this study is quantitative research through questionnaire survey.With the help of SPSS to 520 valid questionnaires mathematical statistics,this study found that:The use of WeChat has an impact on the sense of community of volunteers.At the same time,combined with the sample descriptive statistical analysis,we can get the group characteristics of intentional volunteers and the daily use of WeChat.The second part of this study uses MAXQDA12.0 for qualitative research.Through the in-depth interview with 12 volunteers of different age,occupation and volunteer time,this study explained the story line and constructed the theoretical framework,and determined the factors that affected the sense of volunteer community as: Using Background,Individual Characteristics,Membership,Integration and Fulfillment t the needs,Shared Emotional Connection,Take actions.