Research On The Ked Historical Cultural Spread Under The New Media Sphere

As an advanced culture guided by marxism-leninism,the red historical culture was formed in order to realize national independence and people's liberation during the period of the new democratic revolution,and in China's long period of revolution,construction and reform and opening up,innovation and development,It is a valuable resource of Ideological and political education.It not only plays an important role in the revolutionary historical period,but also plays a tremendous role in the socialist construction and the reform and opening up period of our country.It is also a powerful spiritual driving force guiding the socialist construction with Chinese characteristics in the new era in the future.We should realize that culture and communication are inseparable.There is no communication without culture,and there is no culture without communication,culture can only be inherited and developed in spread and play its due value.In the new era,the dissemination of the red historical culture is conducive to promoting the marxist ideal and belief of the whole society and enhancing the people's pursuit of the revolutionary ideal and spirit.Therefore,it is our unshirkable historical responsibility and sacred mission to do a good job in the dissemination of red historical culture.At present,with the limitation of traditional media communication gradually revealed,it has been unable to effectively complete the task of red historical cultural communication.With the rapid development of new media technology,it has brought new opportunities and challenges for red historical cultural communication.Because we haven't fully grasped the new media technology,there are still many problems to be solved when we use the new media to disseminate the red history and culture.Therefore,in order to realize the inheritance,innovation and development of the red historical culture,we must strengthen the systematic research on the spread of the red historical culture from the perspective of the new media,and try to find out effective strategies to solve the problems,so as to enhance the spread effect of the red historical culture,and give full play to the ideological and political role of the red historical culture in inspiring and guiding the people.The research mainly starts from the following four parts.The first part: aiming at the research topic of red historical cultural communication from the perspective of new media,this part discusses the reasons for its topic selection,research significance and research review,laying a foundation for the further development of this research.The second part: summarizes the relevant theories of new media and red historical culture,focuses on the great value of red historical culture dissemination,and further proves the necessity of running new media to disseminate red historical culture.The third part: From the perspective of new media communication,find out the main problems existing in the current red historical cultural communication,and further analyze the reasons.The fourth part: under the effective strategies of the dissemination of red historical culture from the perspective of new media,from the four aspects of knowledge,team,communication channels and transmission environment to construct effective strategy system,efforts to find a new effective communication strategy,raise the red historical culture communication effect,give full play to its value and significance of the ideological and political education.