Establishment And Application Of Urban Credit Index System Of Guangdong Province

In 2014,the promulgation of “the Outline of Social Credit System Construction Planning” aroused the close attention of relevant decision-makers and academia to the construction of urban credit system.The construction of urban credit system is an important prerequisite for maintaining orderly trading market environment and promoting the development and innovation of various industries.As a powerful monitoring means for the construction of urban credit system,urban credit evaluation has attracted the attention of domestic scholars in recent years.However,there are still some research gaps in the construction and application of urban credit evaluation system.This paper tries to build an index system of urban credit from the perspective of innovation and development,and studies the promoting role of city credit in the development of E-Commerce Industry.In order to get the concrete construction path of urban credit system through empirical analysis,and solve the problem of how to develop urban credit to promote the development of e-commerce industry to a greater extent.The main work of this study includes:(1)Constructing the evaluation index system of urban credit based on the perspective of innovation and development,and validating the evaluation index model of urban credit with the relevant data of 21 cities in Guangdong Province;considering the advantages and disadvantages of subjective and objective weighting methods,combining expert scoring method,entropy method and principal component analysis method to determine the comprehensive weight of each index.(2)Applying the urban credit index to analyze the urban credit development of Guangdong Province: This paper classifies 21 cities in Guangdong Province,defines four types of urban credit,and puts forward corresponding construction strategies based on the analysis of their characteristics of urban credit development.(3)Applying the city credit index of some cities in Guangdong Province to analyze the development of their ecommerce industry: We select the secondary indexes in the urban credit evaluation system which are significantly related to the development of e-commerce as input variables,the e-commerce development index as output variables,and use SuperSBM model to calculate the efficiency of promoting e-commerce development by urban credit in different years;and use Joe Zhu's “elimination variable method” to measure the importance of corresponding index for the development of ecommerce.The main results of this study are as follows:(1)Building a city credit evaluation system based on innovation and development,and putting forward a more comprehensive framework;(2)Putting forward adaptive urban credit construction strategies for four types of cities respectively: In many aspects,leading-development cities' credit is in the leading position.Leading-developmen cities should focus on complementing the government credit which is relatively weak in other aspects.Characteristic-development cities should make use of the advantages of government credit to promote the development of other aspects and learn from the construction experience of good credit development in similar cities.Strong-development cities should focus on information environment credit and government credit,which is relatively weak aspects,and develop ecological environment credit steadily.Weak-development cities should put government credit in the first place,consolidate the advantages of ecological environment credit,and focus on the construction of credit aspect which is too far away from other cities.(3)The relationship between the city credit factors of different cities and the development of e-commerce is acquired by research.For leadingdevelopment cities,the key factors promoting the development of e-commerce are the financial,information and innovative environmental credit.Strongdevelopment cities should vigorously develop innovative environmental credit to promote the development of e-commerce.Although weak-development cities' overall credit level is low,their finance and information environment credit have reached the level that is suitable for the development of e-commerce,and these two aspects have played a significant role in promoting the development of ecommerce.